by Pete Scott | Oct 24, 2021 | B2B Sales, High value sales, Sales transformation
* If everybody bought on price, we’d all be driving around in a 10 year old Ford Focus (nothing wrong with a Ford Focus by the way.) * Every client you speak to today, has wasted thousands on cheap products and doesn’t remember any of them * Every client you speak to...
by Pete Scott | Aug 31, 2021 | Influence and persuasion, Sales transformation, Uncategorized
Selling a service will always be the hardest thing in the world, selling the transformation will change the game completely. Transformation focuses on the ultimate goal for your client, transformation is empowering for both you and the client. Your client buys the...