by Pete Scott | Aug 31, 2021 | Influence and persuasion, Sales transformation, Uncategorized
Selling a service will always be the hardest thing in the world, selling the transformation will change the game completely. Transformation focuses on the ultimate goal for your client, transformation is empowering for both you and the client. Your client buys the...
by Pete Scott | Jun 6, 2021 | Influence and persuasion, Sales psychology
Here’s a quick and true story about how you can influence someone who you see as a higher level of authority than you. In this specific case, if you want to impress a CEO or successful businessperson. We just need to go back to 2011 and I know this story to be...